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The world of marketing is becoming more and more innovative and has been facing a lot of advancements as businesses are doing their best to stay ahead of the competition. Its 2020 and we have already seen major breakthroughs in advertising and marketing practices. The bottom line is, things are becoming difficult for newcomers as there are so many options and platforms, to begin with. Some of the most common questions which we as an…
As entrepreneurs or digital marketers, people always eye for an edge in revenue generation and lead generation via different digital marketing methods. In this competitive world of various marketing tools and strategies, it becomes difficult to comprehend Facebook Ads and Google AdWords. When it comes to reaching your target audiences, every entrepreneur wants to come up with the best online advertising tools. Which one is the best Facebook Ads v Google Ads? Most of the time, we…
Figures speak louder than words as far as comparisons in performance and reach are concerned for any product or service in the business world. Therefore, we would like to begin by comparing the business service providers based on the preference and choice when it comes to entities opting for online video marketing services for business growth. Top 5 ranked social media channel in strategically influential category (in order of preference): Instagram YouTube Facebook Blogs Twitter Top 5…
The world of the internet is evolving, and that’s an apparent and undeniable fact. Users are accessing the internet in different ways that no one had ever imagined a decade ago. The usage of electronic gadgets like tablets, laptops, watches, and mobile devices are becoming increasingly popular as a way for SEO services to locate your website. Thus, having a website that is optimized for gadgets such as mobile (i.e. mobile versions of sites) is exceptionally imperative for…
Instead of writing it for Google, you can write content for users. Fortunately for you, Google is working in a manner that greatly favors content written for individuals. If it wasn’t the case otherwise webmasters wouldn’t be allowed to post stuff because they’d be penalized by Google. You would be dumb to leave SEO (Search Engine Optimization) entirely, however, because it still has its advantages, which are discussed in this post. Here’s how you create…
SEO’s Link building is bringing links back to your platform from other sites. Links are one of the top-ranking factors for the SEO, and Google uses them to assess your site’s authority and relevance for specific search terms. How do you create SEO links? Okay, don’t run out to buy any links; it won’t help the SEO strategies for creating links. There are two types of links that you want to create. Next, links received that…
The ever-growing technology enables marketers to easily analyze and track who came in contact with the brand’s products and services you deliver. People are either directed to your websites either by any advertisement or any contact form which they’ve filled out earlier. It is important to acquire those leads again and capacitate the market by converting the leads to sales funnel. You must be thinking of how to acquire the same leads again? Well, acquiring…
COVID-19 has taken a toll on a large number of small businesses. According to McKinsey & Company, 54%, or 30 Million small business jobs are vulnerable in the U.S alone. That’s how hard the pandemic hit the superpower. Most of the businesses that got shut down were the ones that solely relied on offline mediums for their operations. Businesses who were operating online did feel the impact but, thanks to the digital presence they sustained.…
When it comes to creating a content marketing strategy for your business you need to be very cautious about it. A flourishing content marketing funnel helps you to connect with your audience and aware of the customer about your services and products to make a sale. In the present highly competitive marketplace, it is crucial to follow a multi-stage content funnel. Due to competition, it is tough to make sales. Some statistics to understand the…
Let’s face it! LinkedIn today is one of the leading social networks for business activities, be it hiring or recruiting marketing talents. It has become the world’s largest professional network, surpassing the threshold of 500 million users globally. A LinkedIn advertising agency is also becoming a sales and marketing medium even among the well-established entrepreneurs. LinkedIn provides various marketing tools to fall upon for utilizing its services for business expansion and operations globally. Mentioned below are…
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