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Burp News

Google Local Services Ads Are Now Available

Alphabet’s Google has allowed Local Services Ads bidding via the local service platform beginning from 8th October 2020. However, only selected advertisers and contractors will get access to the auction during the beta period. Google spokesperson said, “After seeing success with auction-based pricing within our professional services vertical[s] for Local Services ads, we are excited to bring auction-based pricing as a beta to select markets for…Read More...

Burp Team
October 27, 2020

Burp Tricks

Tips And Tricks To Optimize For Google’s Featured Snippets

Google, over a period of time, keeps on changing the ranking rules and regulations. Earlier this year in January, the result of SERP i.e. the Search Engine Results Pages, would not be repeated if a web page result is showcased within a featured snippet, instead, the results may appear at the last of the second page. The SEO community has raised questions over the same…Read More...

Burp Team
October 26, 2020

Burp Tips

Boost Conversions with These E-commerce Homepage Features

Would you like to increase sales from your e-commerce store? Several techniques can make the difference when it comes to influencing customers to buy. This article presents the features that every-commerce homepage should have to help boost conversions. THE IMPORTANCE OF AN EFFECTIVE HOMEPAGE While every page of your e-commerce store helps convert visitors into customers, the homepage plays a unique and vital role because…Read More...

Burp Team
October 25, 2020

Burp Tips

33 Out-Of-The-Box Social Media Campaign Ideas To Shape Up Your Marketing Plans

Creative social media ideas are the dire need to boost your social media marketing plan. Fetching creative social media ideas is a constant challenge, but you have to be on your toes to reach out for good traffic and leads. Organic traffic is what every website aims for, and this could be possible with the amalgamation of various factors including, SEO and SMO. Top brands…Read More...

Burp Team
October 23, 2020

Burp Guide

All About SERP: Search Engine Results Pages

What is a SERP? The webpage that is displayed after a user types and confirms his query is regarded as a SERP or Search Engine Results Page. In other words, SERP can be defined as a page that displays results after a user types his query on search engines like Google, etc. The webpage resulting out of a query enlists various sites or results on…Read More...

Burp Team
October 22, 2020

Burp Tricks

27 Proven Techniques To Drive Traffic To Your Website

Driving traffic for your website is undoubtedly the most intrusive part of the digital marketing strategy. Many things are unheard or unmentioned between writing a blog, posting on Social media, and strategizing for a new ad campaign. You are not alone when it comes to SEO traffic generation, and this is the only advantage you leverage. Going by the numbers, according to research conducted in…Read More...

Burp Team
October 20, 2020

Burp Guide

A Complete SEO Checklist That Should Be Followed

Ever since the evolution of the Internet and websites, Search engine optimization infused in every aspect of a website’s growth. To keep a website healthy in terms of traffic, SEO, or “organic search” plays a vital role in digital marketing plans. How to Optimize Web Pages? Instead of asking how to optimize web pages, you should be asking what is on-page SEO? It refers to…Read More...

Burp Team
October 19, 2020

Burp Tips

Follow These Tips To Find The Right SEO For Your Small Business

If you own a website, you need to have a strong SEO. If your SEO is moving in the right direction, there is no doubt that your website is assured of reaching improbable heights. Besides, you also need to take specific preliminary steps to ensure that the people working on your site can drive quality leads and implement a strategic marketing plan. SEO might be…Read More...

Burp Team
October 16, 2020

Burp News

Google Introduces Automated Insights, Performance Max Along With Video Action Campaigns

Google is time and time taking its performance one-notch up by making necessary advancements. The latest offering of Google is the introduction of more automation features and campaign types as a part of Advertising Week. The announcement is a kind of groundbreaking approach in response to the years-long effort to use machine learning to serve campaigns and the pandemic. This introduction is fruitful for the…Read More...

Burp Team
October 14, 2020

Burp News

Google Has Admitted Both Canonicalization And Mobile-Indexing Issues And Working On A FIX

Alphabet’s Google has finally admitted its indexing bugs where pages were dropping out of the index. These changes on Google were noticed on September 23rd onwards. These issues around URLs resulted in the dropping of Google indexing. Google also confirmed the fact that it was not only canonicalization.ion but also a mobile-indexing issue. Talking about the issue, this is what Google posted on Twitter on…Read More...