[caption id="attachment_7778" align="aligncenter" width="692"] How to create an effective B2B Content Marketing Strategy[/caption] Content marketing strategies are always different when you have to target B2C and B2B customers. B2B content marketing strategy focuses on the ideal customers and explains the pain point of their businesses. To target the B2B customers, your content market strategy should generate engagement and reciprocity. A good content marketing strategy requires…Read More...
Google has decided to revamp its resources for web developers, Search Engine Optimizers, and website owners. Google Webmasters that were in the field for a long time are now transformed or rebranded into Google Search Central. Not only the name, but the official mascot will get changed as well. In a blog post released by Google, it said that the term "Webmaster" is being dated…Read More...
A brand new website is always exciting and encouraging. Isn't it? Companies with existing websites do invest a lot in website redesign to make it more user friendly, eye-catchy, etc. but, redesigning isn't bringing in traffic, leads, or sales because of one critical factor missing i.e. Search Engine Optimization (SEO). Companies don't get this point straight, but SEO remains a vital element of a website…Read More...
In a quest to bring simplicity and centralized control to content management on both Facebook and Instagram, Facebook is all set to launch "Facebook Business Suite." It would be a mobile app and desktop interface that will amalgamate Facebook and Instagram publishing, analytics, and messaging. Here are some of the advantages of the signified UI of Facebook Business Suite; It can manage posts on both…Read More...
Writing SEO content includes several things, and one of those things is the title tag. A title has the power to provoke the reader to click on your link and read your writeup. But to make them click your link, it is necessary to have compelling title tags, and we will be discussing the same further in this comprehension. But before going ahead, it is…Read More...