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Google’s John Mueller has stated that all the three core web vital benchmarks should be met to qualify for the ranking signal boost, which is expected to be out in May 2021. This topic was in the air for quite some time now and popped up right at the start of the latest Google search central SEO office-hours on January 29. A query gets surfaced regarding how much it matters if one of the Core…
Facebook ads are the key for your business to generate leads. Facebook’s reach is impeccable courtesy of the platform’s popularity, and Facebook advertising is the perfect solution for your business. Let us break whatever is written above into facts and figures. In the US alone 65% of people use Facebook making it an ideal platform for reaching people, where they are most likely to spend their time. With Facebook ads, you put your name, your…
Print advertising was the only mode of advertisement in early times. It used to be very simple as you paid a certain amount of money for a certain amount of space in a print publication and wait for your sales to multiply. The trend changed, and it moved towards online advertising, part of digital marketing. Here, you have an abundance of options like paid social media marketing, paid search marketing services, display advertising, paid videos,…
While in SEO and internet marketing services, you must have come across the term ‘Schema Markup.’ So, what is it? Where it comes from? And do you really need it? The answer to all these questions lies in this post. So let us start with the basic one, what is schema markup? The Schema Markup Schema means a diagrammatic presentation. In simple terms, schema markup is a type of structured data vocabulary (or coding language)…
The digital landscape is more about what people see. It has all become visual, and marketing has also moved in the same direction. The existence of digital marketing channels has influenced buyers’ behavior in the most exaggerating manner. Rather than giving you a call or waiting for your next commercial, consumers now rely on the internet to find information about your business. Therefore, it has become essential for businesses to opt for the digital road…
Having made a name in domestic online marketing via local SEO within your borders, why not dive into the international business pool and see how it works for you? If you have made your mind for going global, you need to be spot on with International SEO. Let us understand the concept precisely. What is an International SEO? International SEO is nothing but a process to optimize your website to the target audience dispersed in…
Advertising and Social Media have been sailing on the same ship in terms of best internet marketing services. For years now, social media has become the perennial platform for video advertisement, and Facebook holds the pole position. In this post, we have done extensive research and managed to put together a guide that talks about Facebook video advertising in broader terms. Understanding the concept of Facebook Video ads Facebook video advertising is done in video…
Ads and videos go parallel for the ad-makers in video marketing services. However, when it comes to viewers ads are perhaps the most annoying thing they see in a video. No one likes mundane video ads. The proof is in the pudding, or in this situation, the case studies. In a case study conducted by the US Navy for its YouTube advertising campaign, it was reported by Google that people who viewed the ads at…
SEO is the backbone of any website. In digital marketing, SEO is perhaps the most crucial thing to help your website retain a better ranking on searches. With constant changes in the digital marketing world, SEO has a severe impact on your brand’s success. If contained properly SEO can do wonders for your business. People generally tend to stick back only on the first page. With a correct SEO service, your website is expected to…
2020 wasn’t a revolutionary year, but we witnessed a monumental digital change in the industry on about every front. With every front, I mean politically, sociologically, culturally, economically, and majorly from the technological perspective. All these saw a major shift, assured of having long-lasting ramifications. As things move into 2021, the enterprise SEO services, associations, and their leaders are looking for proven and cost-effective methods to understand these rapid yet continuous shifts in demand and…
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