Alphabet’s Google has finally admitted its indexing bugs where pages were dropping out of the index. These changes on Google were noticed on September 23rd onwards. These issues around URLs resulted in the dropping of Google indexing. Google also confirmed the fact that it was not only canonicalization.ion but also a mobile-indexing issue. Talking about the issue, this is what Google posted on Twitter on…Read More...
Content usually doesn’t get the reckoning which it richly deserves. High-quality content is often considered as one of the lynchpins in elevating your brand or business to a great proportion. Content is something that motivates a writer and pushes him to transform his thoughts into words. Content writing is all about expressing your inner self in a manner that helps others to relate. It is…Read More...
PPC campaigns may not always trigger direct campaign-conversion. But, it may happen that your potential customers came to know about one of your products through your PPC. Key performance indicators better known as KPIs are used widely by almost every industry. This is because it gives an idea of how well something is or isn’t working. You can include KPIs in PPC management to determine…Read More...
We are currently living in a time when an ample amount of information is available at our fingertips, accessed by our digital devices. With the availability of the internet, we can get the answers to whatever we want in a flash. Search engines like Google give access to plenty of information. Businesses make the most use of it as users all across the world can…Read More...
Facebook has come up with the latest update, but this time it is for the advertisers. As per the reports, Facebook is removing restrictions on ads that include more than 20% text in the main image. The news was shared by Social media expert Matt Navarra in his official Twitter handle. However, further confirmation is yet to be made, but the platform is currently in…Read More...
Do you own a website? If yes, this comprehension is tailor-made for you. An SEO keyword analysis is a tricky task, and to boost your website, you need to ensure the right keywords. It’s as simple as the fact that if you aren’t aware of what topics your audience is interested in or what they are searching for, you can never create pages of their…Read More...
Orphan pages are a disaster for SEO. An orphan page is a page that does not contain any link and hence can’t be reached by crawlers and users while navigating a website. The orphan page isn’t marked as an ‘Error’ but is displayed as a ‘Notice’ tag. If you are running a site, you should be aware of your orphan pages as well. Below are…Read More...
SEO is the lifeline for any website, and SEO experts always work to the fullest to maintain SEO standards. One of the concepts that come under the SEO is crawl budget, let us understand this term with precision. What is a crawl budget? The concept of crawl budget relates to page indexing. The crawl budget is the number of pages Googlebot crawls and indexes on…Read More...
Do you know PPC ad campaigns are a crucial part of the marketing process? If so, then how many hours in a week do you monitor and update your campaign to gain better results. Well, we know that, hopefully, you are paying enough attention to your Google ads account but still are not reaping benefits. Maintaining and updating each ad campaign is tedious and stressful at…Read More...
Instagram in recent times, has emerged as one of the most prominent social media platforms to promote business and boost sales. Brands are more than prone to increase sales via Instagram to take their business to unbelievable heights. In this blog, we are going to discuss 11 trends that will give you the proper answer to how to boost the Instagram page and boost your…Read More...